Tumblr vs. Blogger for Monetization
Blogger and Tumblr are free blogging platforms. You can post text, images and videos in many creative ways. You can make extra money with ads or promote your products and services on both platforms. It is important to know the differences and who they appeal to before you attempt to monetize each platform.
Compare Platforms
There are exceptions to the rule, but Tumblr is primarily used as a social microblogging site. It focuses on images and very little text. Your posts can be shared and reshared hundreds, if not thousands of times. This gives your work lots of exposure. Blogger is, however, more traditional than a blogging platform. It’s similar to corporate blogs. Because social sharing isn’t as common on Blogger, search engines and other social media networks like Twitter are more important to attract enough traffic to make monetization worthwhile.
Also Read: How can you make money from your blog?
Monetizing with Ads
Blogger and Tumblr both allow you to embed ads on your pages and posts, including from Google AdSense and Yahoo. It is easy to enable “Earnings” in the dashboard’s drop down menu. Blogger is already integrated into Google AdSense. You will need to copy the HTML code from the ad into your blog in order to use it with other ads on Blogger and ads on Tumblr. Ad services provide tutorials on how and where to insert the code to maximize monetization.
Monetizing with Your Own Products and Services
You may not need AdSense if you are selling your own products or services. Instead, you can use Tumblr and Blogger to promote your products and services. Sharpie has been a shining example of how it uses websites like Tumblr, to promote its line of markers, pens, and encourages Tumblr’s sharing-oriented community to share Sharpies-created artwork. Many businesses also use Blogger to promote their products. The Blogger account of Preferred Real Estate of Illinois, for example, is almost indistinguishable to a self-hosted site.
Monetizing Tumblr
Tumblr’s repost feature may make it a better option for artists and photographers who want to sell and promote their work. Tumblr users can share your work quickly and easily by clicking a button. Tumblr users are not necessarily interested in purchasing something. They also don’t click on ads unless they have a compelling reason. If you have a lot of shared material, the potential for more traffic on Tumblr could outweigh any possible clicks.
Use Blogger to Benefit Your Business
Blogger is a great way to make money. You have complete control over the layout. You can modify templates and add HTML code to customize them so you can control exactly where your ads appear. The placement of your ads can make it easier for people to click on them. If you’re selling products or services in a business-tobusiness market, Blogger can look more professional than Tumblr which is more social. This could mean that serious buyers who are looking to buy something might be more inclined to look through your content, which may include your products.
Are Businesses Using Blogger?
Blogger is a free blogging platform that has proven to be a valuable business tool for small and large businesses. It can be used by large companies to communicate with customers and offer up-to-the minute news about their business. It is simple to use and update, so small businesses can also make use of it.
Using Blogger for Businesses
Newsletters are no longer necessary for businesses to inform customers about promotions or other news. Blogs can be used instead. Blogger is a free blog platform. You can upload company logos and customize images, and make changes as often as needed. Blogger allows you to save time and money by allowing customers to subscribe to your blog to receive an email notification whenever you post. This allows you to show your business to potential clients and gives them a glimpse of what you stand for. Blogger allows you to install automatic online payment widgets so that your blog can be used to sell products and services.
Easy Updating
For companies that don’t have web designers in-house, it is possible to pay a significant amount of money for a custom-designed site. They are often required to pay for any changes. Blogger allows you to post quickly and has an interface that is simple for even non-technical users. To quickly change the appearance of your website, you can change both the design and the application modules. Because customers are drawn to frequent updates, they will return to your blog to check for new content.
Pages
Blogger introduced functionality in 2010 that allowed blogs to have their own pages with their own navigation. Because Blogger hosting is free, many small businesses use their Blogger blogs to host their websites. You should make regular backups of your website if you use Blogger as your website. This will ensure that you don’t have to start over.
Custom Domain
Another important feature of Blogger is that you do not have to use the default URL for your blog, which is “Yourname.blogspot.com.” You can either purchase a domain directly from Blogger or transfer an existing domain to the blog. This is more than a re-direct. Your custom domain name will remain on the blog and look more professional for business.
Tumblr’s Purpose
Tumblr, one of many online blogging platforms that you can use for your business promotion, is one example. Tumblr allows you to create a blog that will allow you to interact with customers and fans, even if your business already has one. Tumblr allows you to post new content and encourages people to visit your website. Tumblr, unlike other blogs, is focused on short posts and multimedia content. It is easy to use and requires no HTML or CSS knowledge. However, advanced users can customize their blog using it.
Posting interesting content
If a reader isn’t specifically searching for the service you offer, she will read your blog rather than visit your website. Tumblr allows you to publish interesting content on a consistent basis, even if it is only in tangential relation to your business blog. Tumblr is a microblogging platform that allows you to upload photos and quotes without having to create layouts. People will follow your Tumblr blog if they like what you have to say and spread the word about it.
